<p>Community members taking part in the project will receive training in making craft items for which there is a guaranteed international market. One of the groups involved is ‘Jerusalem Village’ located at the south of the Zeitz Foundation’s Jirani na Mazingira Committee (JMC) community development programme outreach.</p> <p> </p> <p>The project clearly addresses the Community, Culture and Commerce dimensions that are at the core of the Zeitz Foundation’s mission: <em>to create and support sustainable, ecologically and socially responsible projects and destinations around the world to achieve long-lasting impact and sustainability through the holistic balance of conservation, community, culture and commerce (the 4Cs) in privately managed areas.</em></p> <p> </p> <p>Crafts produced via this project will be sold at a number of outlets. Details will follow.</p>The craftswomen of Kenya are known the world over for their fashion pieces and beadwork. In an effort to empower communities in and around Segera Long Run Destination, the Zeitz Foundation is teaming up with Ethical Fashion, a programme of the United Nations and World Trade Organisation’s International Trade Centre designed to connect the discerning international fashion community with marginalized groups in Africa. Guided by fair labour principles, this new project, expected to start at the end of September 2010, aims to move thousands of people out of poverty through the production of fashionable goods.
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